Effective Business Card Designs For Travel Agents
Many people do not give the time and proper consideration to the design of this very cost effective tool. It is very possible that your business card is going to create the important first impression of you and your service. Since business cards are often kept and even slid into wallets for later use that first impression might end up being a second or third impression as well.
Therefore it makes sense to put that little bit of extra effort into the design of yours. Custom business cards should contain as many as eleven different and important elements. Several of these elements are for proper identification of your business. These include the business name and the company logo. If you are an independent agent, you can focus your efforts on the remaining elements which will allow you the chance to utilize more graphics.
Regardless of what type of business you are engaged in, contact information is the basis of the business card. Contact information includes your name, phone number, address, email, and even the url of your website. A business card that lacks this information is going to be very ineffective. It is one of the great dangers of business card design. Make sure your graphics do not replace the basic content information. This is especially true of color business cards where the danger is that contact information is not easily read against the colored background.
A travel agent’s card should create the image of travel. This could be done with graphics of airplanes or boats. It could also be accomplished with graphics showing highly recognizable landmarks. Folding business cards are very effective for travel agents. The cards open to reveal a much larger inner area where bulleted lists of services can be listed. The idea of the design is to induce the customer to save the card, and easily recognize it when he is in need of travel agent services. Another value to a smartly designed color business card is that they can be left on bulletin boards and other public places. This is when the carefully selected and travel related graphics will come in handy and make your card jump out at the customer. Do not treat the design of your business card as an unimportant part of your advertising planning. It is very likely to become one of your most important tools.
